Media
Publications
Official Member Publications are produced in both print and digital formats and are the ‘core’ communication and advertising vehicles to both the industry and their members.
For the organizations, it carries their mission and message abroad, educates on their craft, and elevates their industry profile.
For the members, it’s a tangible and welcome ‘benefit of membership’ keeping them up to date on the advocacy of their labor organization and sharing the institutional knowledge of their craft through curated editorial.
For the advertisers, it provides guaranteed delivery of their message to 100% of the membership and is a meaningful ‘show of support’ for the members and craft—whether courting for their business or courting for their vote.
Official Member Publications are produced in both print and digital formats and are the ‘core’ communication and advertising vehicles to both the industry and their members.
For the organizations, it carries their mission and message abroad, educates on their craft, and elevates their industry profile.
For the members, it’s a tangible and welcome ‘benefit of membership’ keeping them up to date on the advocacy of their labor organization and sharing the institutional knowledge of their craft through curated editorial.
For the advertisers, it provides guaranteed delivery of their message to 100% of the membership and is a meaningful ‘show of support’ for the members and craft—whether courting for their business or courting for their vote.
Publications
Official Member Publications are produced in both print and digital formats and are the ‘core’ communication and advertising vehicles to both the industry and their members.
For the organizations, it carries their mission and message abroad, educates on their craft, and elevates their industry profile.
For the members, it’s a tangible and welcome ‘benefit of membership’ keeping them up to date on the advocacy of their labor organization and sharing the institutional knowledge of their craft through curated editorial.
For the advertisers, it provides guaranteed delivery of their message to 100% of the membership and is a meaningful ‘show of support’ for the members and craft—whether courting for their business or courting for their vote.
Official Member Publications are produced in both print and digital formats and are the ‘core’ communication and advertising vehicles to both the industry and their members.
For the organizations, it carries their mission and message abroad, educates on their craft, and elevates their industry profile.
For the members, it’s a tangible and welcome ‘benefit of membership’ keeping them up to date on the advocacy of their labor organization and sharing the institutional knowledge of their craft through curated editorial.
For the advertisers, it provides guaranteed delivery of their message to 100% of the membership and is a meaningful ‘show of support’ for the members and craft—whether courting for their business or courting for their vote.
Websites
Official Member Websites are the most public-facing representation of an organization and their craft. All websites rely on voluntary visitation, but these have a special and unique meaning for their members. It’s their official member website, providing important career tools, craft information and education, labor and election news, voting portals, and their own professional job profiles.
This results in their more regular and reliable visitation. For advertisers, this means you’ll get seen by your actual targets, instead of non-targets. Whether you are trying to reach clients, influencers, or voters … no other web platform provides better competitive presence or public-facing brand alignment.
Websites
Official Member Websites are the most public-facing representation of an organization and their craft. All websites rely on voluntary visitation, but these have a special and unique meaning for their members. It’s their official member website, providing important career tools, craft information and education, labor and election news, voting portals, and their own professional job profiles.
This results in their more regular and reliable visitation. For advertisers, this means you’ll get seen by your actual targets, instead of non-targets. Whether you are trying to reach clients, influencers, or voters … no other web platform provides better competitive presence or public-facing brand alignment.
Email Marketing
Official Member Emails differ from all other sources because they come directly from the servers of their labor organizations. This results in their members’ pre-qualified attention and trust, and far higher open rates than any unaffiliated marketing lists. It also provides the only guaranteed distribution by email to every single member of each target group.
Daily e-blasts provide singular ad delivery and weekly e-newsletters combine banner advertising with curated editorial. Both provide laser-focused timing for delivery of ad messaging, whether you have a specific event, promotion, or voting window.
Email Marketing
Official Member Emails differ from all other sources because they come directly from the servers of their labor organizations. This results in their members’ pre-qualified attention and trust, and far higher open rates than any unaffiliated marketing lists. It also provides the only guaranteed distribution by email to every single member of each target group.
Daily e-blasts provide singular ad delivery and weekly e-newsletters combine banner advertising with curated editorial. Both provide laser-focused timing for delivery of ad messaging, whether you have a specific event, promotion, or voting window.
Direct Mail Marketing
Official Direct Mail is the only option to deliver physical media; booklets, gifts, invitations, or other promotional items to the members of these exclusive organizations. Coordinated with approved third-party mailing houses, we can send your item to 100% of your target membership via USPS.
Direct Mail Marketing
Official Direct Mail is the only option to deliver physical media; booklets, gifts, invitations, or other promotional items to the members of these exclusive organizations. Coordinated with approved third-party mailing houses, we can send your item to 100% of your target membership via USPS.
